Authenticity and Community: Folk addresses the changing needs and preferences of social media users today. Recent studies have shown that younger generations are increasingly looking for social media platforms that prioritize privacy, authenticity, and personalization (GlobalWebIndex, 2021). Similarly, there is a growing demand for social media apps that focus on specific interests or communities, such as gaming, fitness, or mental health.

Harnessing Real Connections

Folk facilitates the authentic, community-orientated connections that social media users of today are seeking. Users connect and share experiences with like-minded individuals who have attended the same events. From local trivia nights, to sell out concerts, Folk enables users to register their attendance and connect with fellow attendees. No more awkward introductions or missed connections.

Features

Check-in to events

On the folk app, users virtually check-in to in-person events. Users can register their attendance at an event by tapping their phone at a check-in post using NFC technology, linking the app to their ticket, so they are automatically checked in once their ticket is scanned upon entry, or check-in using geo-tracking technology, to register their location once they have arrived at the event.

Connect with like-minded people

Once users have checked-in to an event they can view the list of check-ins and send connection requests.

Personalise

Users can create a personalized profile that highlights their interests and experiences through media posts and event check-ins.

Share your experiences 

Folk features a social feed where users can share photos and videos, and connect with others in real-time. Users can react to, and make comments on shared media.